Presentation Folders
Requirements
1. Logo: please provide it in vector format (EPS, AI or PDF).
2. Data for the presentation folder: address, phone, fax, URL, etc.
3. Style of the presentation folder: minimalist, formal, executive, etc. If you have a website or any marketing material, it will be helpful to see them so I can create a consistent look.
4. Images: if you have any images you would like to use, make sure their resolution is at 300dpi. If you don't have your own images, I have access to a large database of stock photos we can use on the designs I produce. These images are royalty free and they have no cost for you, as long as we use them in designs made by me. If you want to have a look, go to www.shutterstock.com. And finally, if you need a photographer I may be able to recommend a few good ones.
5. Dimensions and printing requirements: although in the printing industry there are some standards, each printing company has specific requirements. It is vital to have these requirements prior to creating your presentation folders so the work doesn't have to be done twice. Don't have a printer yet? No problem! I can have your pieces printed with high quality and very affordable prices.
Why do I have discounted prices for printing?
6. Initial deposit: I request an initial deposit of 50% to start working on your business cards.
Process
1. I send you an initial design for the presentation folder.
2. You send me your feedback.
3. If the initial approach is not what you have in mind I will create a new design. Or I tweak the first one, prepare color variations and send a new sample.
4. We repeat steps 1 to 3 until we find the one you like.
5. I make the final touches, final color changes and any other tweaks.
6. You approve the design.
7. I prepare the files for printing, according to the specifications provided.
8. I send you the files after receiving the final payment.
Timeline
The time to design a presentation folder depends on how fast we communicate as I depend on your feedback to create each new design. Samples are usually sent within 1 - 2 business days after receiving the initial briefing or the feedback. As an average, presentation folders are ready to print within 2 weeks.
Deliverables
I work with Adobe Illustrator. The final source file will be an AI or EPS file. I will provide JPG and PDF for visualization during the design process and a PDF, EPS or high resolution JPG for professional printing (according to the printing requirements) and any other image format you might need.
